Outdoor Retail Sales Trends

Turnkey access to Circana (formerly NPD) retail trends data across all major outdoor industry categories and sales channels

Outdoor Retail Sales Trends

Gain a comprehensive and exclusive view of outdoor industry retail sales data to help you make informed decisions, adapt quickly to market trends, and drive revenue growth.

We’ve partnered with Circana, formerly known as NPD, to provide you retail sales trends in chain, e-commerce and specialty retail channels across all outdoor product categories, including apparel, footwear, equipment, and accessories.


Explore Member Benefits


What can OIA x Circana data help you solve for?


Strategic planning: Analyze market performance metrics to align with business goals and enhance forecasting accuracy


Product development: Design products that match market demand 


Sales channel strategy:  Determine which channels to prioritize, set channel pricing, and source market insights for successful pitches to retailers


New product launches: Identify growth opportunities, pinpoint market gaps, and strategically set pricing to maximize market share


Marketing strategy: Understand the competitive landscape, allowing for informed decision-making and targeted positioning in the market


This proven data is now included in OIA membership at no extra cost!
Save tens of thousands of dollars in value.


Sign up to be the first to receive our 2023 Outdoor Retail Sales Trends report, coming this March!