The outdoor industry landscape is changing, and we’re here to help with timely insights to grow your brand. Discover the trends that defined outdoor retail sales last year in our new report. Here’s a sneak preview of what’s in the Executive Summary:
The market was down 3% to $27.5 billion in total outdoor retail sales
All three retail channels experienced declines, with at least half of Independent Outdoor Specialty Retailers suffering a double-digit decline in dollars sold
Three of the four major product categories contracted (Apparel, Footwear, Equipment), while the Accessories category grew
New, more casual participants are changing the product mix in the outdoor market